What are inSites?
InSites are a great way to add personalisation and business logic to your website. They enable you to change images, text, calls-to-action and backgrounds on your website automatically. These actions only happen under certain conditions that you define, such as a visitor's proximity to your business, how many times they’ve visited, time of day and more.
What are Triggers and Actions?
At its core, an In-Site is just a way of defining a condition, and which action will happen when that condition is met.
Triggers determine who will see the inSite and when. In-Sites are able to use many conditions as triggers including:
Time - Time of day, day of the week, month, etc.
Device - Is the visitor accessing the site from a desktop, a tablet, or a mobile phone?
Location - The visitors location based on their IP address, this is accurate down to the zip code level.
Number of Visits - How many times has a visitor been to your site? Is it the first time, the third time?
Campaign URL - URL parameters used to organize categories of products that you offer.
Don't use Triggers - There's no specific trigger for the inSite - all triggers will be activated.
Triggers can also be combined, like device and location. An example of this would be, if a visitor is accessing the site from a mobile or tablet, AND is in a specific location.